Speaker: Dr. Lina Zhou, Professor, Information Systems Department, UMBC
TODAY – Wednesday, March 7, 4:00-5:30pm, 7800 York Road building, room 301
The remarkable upsurge of social media has generated dramatic impacts on the academic community. Social media are reshaping how we understand human behavior, ranging from pooling the public’s opinions about a policy issue, through discovering latent topics mentioned by general users, to detecting the intention and mental state of social media users. This talk will provide a discussion of our several ongoing and completed interdisciplinary research projects examining the role of social media analytics that contribute to understanding human behavior in various applications, a framework to design and examine analytics methods, and the use of social media analytics to address information credibility. We will also discuss practical implications and challenges of applying such techniques.
Dr. Lina Zhou is a Professor of Information Systems and an affiliate Professor of Computer Science and Electronic Engineering at University of Maryland Baltimore County (UMBC). Her research focuses on improving the performance of human decision making through the design, implementation, and evaluation of intelligent information systems. Her research interests include online deception detection, social media analytics, intelligent mobile web, and bioinformatics. Prior to joining UMBC, she was a research scientist at the Center for the Management of Information at the University of Arizona. She is currently serving on the editorial boards of 7 international journals. Dr. Zhou’s research has been funded by the National Science Foundation, Veteran Affairs Maryland Health Care System, and Hong Kong Research Grant Council. She has authored and/or co-authored over 70 articles in peer-reviewed journals.
For more information, contact Dr. Sam Collins at scollins@towson.edu.
